How regenerative farming can transform our health

Why it Matters: A Conversation with Jordan Rubin

Most of us have heard about regenerative farming thanks to documentaries like The Biggest Little Farm and passionate advocates pushing for change in agriculture. But what does it actually mean, and why is it so important?

In this video, we sit down with Jordan Rubin, Co-Founder and CEO of Ancient Nutrition, to discuss how regenerative farming has impacted both his business and personal life. Jordan shares his inspiring story about how high-quality food transformed his health and how using soil-based farming practices can improve our well-being in powerful ways.

What Is Regenerative Farming?

Regenerative farming focuses on rebuilding soil health, supporting biodiversity, and creating sustainable food systems. Instead of depleting the land, this method restores nutrients, improves crop quality, and preserves the environment for future generations.

How Regenerative Farming Changed Jordan’s Life

During the conversation, Jordan explains how regenerative farming isn’t just a farming method—it’s a lifestyle that supports better health. By using practices that prioritize soil health and natural ecosystems, he saw firsthand how nourishing food can truly heal the body.

Why Soil-Based Organisms Matter

Jordan also breaks down how soil-based organisms impact our health in big ways. Healthy soil produces nutrient-dense crops, which lead to better gut health, stronger immune systems, and overall improved well-being.

A Healthier Future

For Jordan, regenerative farming has shaped both his business and personal health journey. His passion for sustainable agriculture shows how nourishing the soil can lead to nourishing our bodies.

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*The statements made in this video have not been evaluated by the Food and Drug Administration. This information is not intended to diagnose, treat, cure or prevent any disease. Please consult your health practitioner before starting any new health or supplementation regimen.